Tune Into the EA SPORTS Madden NFL Cast on Saturday, Dec 21
December 18, 2024
NBC Sports and Peacock will collaborate with the National Football League, EA SPORTS, and Genius Sports to present a unique, first-of-its-kind EA SPORTS Madden NFL Cast of the Houston Texans-Kansas City Chiefs game on Saturday, Dec 21 at 1 p.m. ET, exclusively streaming on Peacock.
Blending video game elements and live action, the stream will be an immersive, data-powered live football experience that injects Madden NFL’s unique brand elements as animated overlays. Featuring live EA SPORTS Madden NFL 25 graphics, route trees, play cards, and player ratings, the Madden NFL Cast will transform football strategy, information and IQ for viewers, enabled by the NFL’s Next Gen Stats and GeniusIQ, Genius Sports’ next generation data and AI platform. GeniusIQ combines real-time data insights with fully branded animations, delivering an immersive viewing experience.
The live stream, available exclusively on Peacock, will feature a dedicated commentary team with NBC Sports’ Paul Burmeister handling play-by-play; former NFL quarterback, YouTuber and Madden NFL expert Kurt Benkert utilizing graphic overlays to discuss and predict play options; and six-time Cincinnati Bengals Pro Bowl wide receiver Chad Ochocinco – who frequently discussed his own Madden rating in production meetings with John Madden – serving as a real-time player “ratings adjuster.” Also joining the production will be pro Madden NFL player Henry Leverette, who won the Ultimate Madden Bowl championship ring in February, and is the first player in Madden NFL Championship Series history to reach $1 million in career earnings.
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